Fashion
The hottest running brand in the world opens a new chapter in Israel - and it’s just the beginning
Swiss brand On, the premium sports label that has taken the world by storm, announces a new strategic partnership in Israel - and signals the launch of its first flagship store in the country.
7 items we loved this week
Lee Grebenau conquers New York: The SS27 collection is unveiled on the runway
Lihi Hod presents the spring–summer 27 collection
Doing “The Godfather” at Tommy Hilfiger’s house? Almost
A supermodel, Schwarzenegger’s son and his girlfriend, and the star of “Emily in Paris” – all together on the same Tommy Hilfiger set, for the Spring 2026 campaign. What’s new?
Eat this: The pajamas with the fries print conquered us
Limited-edition McDonald's family pajamas, kids & adult sizes, delivered to a pickup point, with a digital campaign featuring Omer Levy.
Praying for a little more cold so we can manage to wear this denim jacket
7 items we loved this week - an amazing denim jacket, a rare concealer, Sack's balloon pants, a skincare experience inspired by the Korean philosophy of balance, and more.
Now men can enjoy it too: Sydney Sweeney launches boxer briefs
Sydney Sweeney’s Syrn drop now includes unisex underwear, marking her first male-focused collection—comfortable for adventures and cute for the morning after.
Velvet makes a comeback with jeans and sneakers – how to wear the classic fabric today
After years of being associated with special occasions, velvet returns in a fresh version, and you’re invited to pair it with pieces from your wardrobe – from jeans to sneakers.
Good news: The perfume everyone is looking for – is now available at duty free
INCENSE’s niche numbered fragrances, once only at Super-Pharm or online, are now available for travelers at duty free just before takeoff.
The longstanding Parisian brand launches official shopping site in Israel – all the details
French fashion brand ba&sh launches its official website in Israel after 17 years, offering an online shopping experience tailored to local customers with dedicated service and logistics.
ba&sh goes online: French fashion brand launches Israeli website
The French fashion brand has in recent years attracted an Israeli female audience, making it a well-known and beloved name even among local fashionistas. The latest news: An Israeli online site.
Art, romance and luxury: Inbal Dror’s 2026 collection
Inbal Dror’s new 2026 collection takes us on a romantic journey to Lake Como in Italy—the perfect backdrop for dresses that tell a story of love, dream, and artistry.
Alon Livné presents SERVANT ANGELS 2026: Between a quiet prayer and dramatic presence
Alon Livné’s new bridal collection for 2026, SERVANT ANGELS, moves along the seam between matter and spirit, between intimate memory and haute aesthetics.