New products

Layers upon layers of flavors

In principle, this is yogurt for athletes. So just run.

Protein-enriched yogurt with a fruit layer and cooking and baking yogurt, Tnuva
The D'BakerAid by Magnus

What’s new in the kitchen?

Men’s fragrances.

Version updates and new scents: What’s new in the world of men’s fragrance

Golf & Co and Foody kitchenware collection

Israel food news


We tested DJI’s vacuum-mop, and discovered it’s more than a gimmick

DJI’s first robotic vacuum takes a different approach, focusing on smart navigation and home behavior – with a price that puts it up against top competitors.

DJI Romo P

Food news: Starting to prepare for summer

Ninja’s new ice cream machine pours an Israeli–American summer into a cup.

Ninja Creami Spoon & Spin

New devices in the wet vacuum cleaner market

Brilliant Israel announces the launch of two new Yoniev products. Recently, the wet vacuum category in Israel has shifted from a niche segment to one of the fastest-growing home appliance areas.

Yoniev wet vacuum cleaner.

We tested: The Dreame X60 Ultra sets a performance bar that is hard to compete with

The Dreame X60 Ultra delivers the highest suction power currently on the market, with a slim structure that manages to reach areas that have so far been out of bounds.

Dreame X60 Ultra

Israel’s food news

A little Italy, a little Asia, a lot of food on the Seder night table.

Kosher for Passover gnocchi and rice paper, Master Chef

Matcha arrives in skincare: The Korean cosmetics brand lands in Israel

The matcha trend makes a leap from the cup to facial skin with a new cleansing product line that promises balance, soothing and protection for the skin.

B:Lab

Excellent Italian wine for holiday meals

The beautiful part of Italy sent a bottled greeting, right on time.

Tuscany

Gluten-free protein bar in vanilla crunch white chocolate flavor

The new protein bar contains no artificial sweeteners or gluten, with a high protein-to-calorie ratio and a crunchy, light texture.

Gluten-free protein bar in vanilla crunch white chocolate flavor

New on the shelves: Gluten-free flours

There were years when we had to hunt for flour. Now you just need to choose.

Gluten-free flours, Egoz Hakfar

Israel’s food news: A special gift set for Passover

A tasty and exciting indulgence basket: The perfect holiday gift from Ha'ahim.

Passover set, Ha'ahim