New products

The makeup brand L'Oréal Paris is launching a new mascara that promises to lengthen lashes by up to 5 millimeters and create a defined and lifted look.

Two elegant white wines from France land in Israel just before the season of dairy meals, and integrate with a trend of more moderate and mindful alcohol consumption as part of a balanced diet.

A baby blue lace bralette that opens the peeking bra season, instant glow patches by Chanel, and five more fashionable items we loved this week.

The best-selling car in the country and even in the UK now has a twin sister with F-35 gray paint, original design, and plenty of space and equipment. And how does it drive?

The action camera company enters a new category with a camera series intended also for professional video photographers, 8K shooting and support for interchangeable lenses.

Super-Pharm is expanding its Korean skincare department and launching ginseng series eye patches, combining traditional and innovative ingredients for a fresher and smoother-looking skin.

Multivitamin, collagen and beauty gummies in a special package that emphasizes women’s health, energy and daily care.

The Chinese imaging giant continues to dominate the compact gimbal market with a new model featuring an improved sensor, 240 frames per second shooting capability, and AI-based tracking features.

The Japanese manufacturer offers a first glimpse of a new lineup aimed at changing direction after factory closures and 20,000 layoffs, with support from Renault and the return of iconic models.

Egoz Hakfar CEO brings noodles, sauces and Asian ingredients for NIS 4.80–27. Also: ASICS 20g running shoes, Molecule 01 perfume, biotech PDRN series, spring fabric softener, and more.