Consumerism

New on the shelf: A quality suitcase, a crunchy cracker, and Eden Fines’s brand

New products in Israel: RITZ crackers, Danone MULTI yogurt, a quality trolley suitcase by Rikuchet, Barilla pasta, Achla hummus, crispy Tivall schnitzel, and a new FIFI series by Eden Fines.

RITZ cracker.
RUGS&CO

With an investment of NIS 1 million: RUGS&CO opens a spectacular gallery

Friends mugs at McDonald’s

New on the shelf

Credit Card.

AI shopping agents and the end of the cash register era: What payments will look like in 2026


Unusual move: The chain selling fresh chicken thighs for less than NIS 8 per kilogram

Carrefour shook Israel’s food market with fresh chicken thighs at 7.90₪/kg, far below competitors. It’s unclear if this is temporary or a long-term strategy.

Chicken Thighs at NIS 7.90: Gimmick or the Start of a Consumer Revolution?

For a warm winter: 2 new tea infusions

There’s nothing like sitting at home when it’s raining outside and sipping hot, steaming tea in new flavors – Apple Pie and Green Tea with Apple flavor.

Pompadour tea

Brand news: The woman who created a revolution and walking toward success

Eating clouds, rejuvenating the skin, styling hair at home, oils in the beauty world, and the secret of the white truffle.

Blundstone and D-JOR

Get ready to fall in love: The design house L'OBJET from New York has landed in Israel

Factory 54 Beauty launches the L'OBJET brand, known for its luxurious designs and unique perfumes, alongside 9 other new beauty products.

L'OBJET

Warm, cozy, and full of style: We’ve collected the perfect pajamas for the season

From a winter that refuses to arrive to the light collection vibes — we found comfortable, soft, and stylish pajamas that are perfect for the Israeli transitional season.

Satin pajamas by Femina, NIS 49.90–329.90

Israel’s tastiest news and everything new on the shelves

The orchards of the north have been poured into a bottle. Israel is poured from it with emotion.

Pear Beer, Shapira Brewery

Brand news: An Italian Hanukkah, Japanese bubbles, and a pink comeback

The return of the pearl, the photographer who crossed boundaries, global jewelry, a scent of luxury, the spiciest collab, and the doughnuts you won’t want to miss.

A fashionable photographer

Need help? Five recommended smartphones under NIS 2,000

We’ve gathered five recently launched smartphones under NIS 2,000 that offer excellent specifications and great value for money.

Smartphones in the store

Brand news: The brand that returned to Israel, and the chain celebrating 11

The technology that preserves youthful skin, the sea as inspiration, coveted perfumes, a menu you won’t want to miss, running all the way from Spain, and more.

ATOM

The supermarket chain enters the world of delicatessens

The am:pm chain is launching Delicatizi – a new product line that includes fresh pastas, unique cheeses and gourmet pizzas.

am:pm’s delicatessen products