Skincare

Brand News: Pop-up for brands and support for reservists

Matcha craze, the legendary collection that’s getting renewed, where to buy luxury brands at fair prices, an empowering fragrance, an architecture-inspired cream, and much more.

Guess
Keren Bartov

Julia Roberts wasn't enough for her: Another achievement for the Israeli cosmetician

Lilibloom

We stocked up for the transitional season with the hottest color of the moment

H&M

Ballet flats at 60% off and a denim skirt you’ll wear all winter


A bottle every 2 seconds: The most popular wine in the world arrives in Israel

The French winery JP CHENET arrives in Israel – a bottle is sold every 2 seconds worldwide. Also this week: A new perfume by Jean Paul Gaultier, a haircare series with Japanese matcha, and more.

JP CHENET

Rejuvenating day gel-cream for face and neck made of 97% natural ingredients

Firms, moisturizes, smooths wrinkles and fine lines — from the new Lift Integral series with natural, safe botanical ingredients.

Lierac Paris

The AI era of shaving machines: Nano particles to enhance sharpness

Philips’ new premium shavers are ideal for sensitive skin, delivering a razor-close shave without sacrificing comfort or causing irritation.

The new shaving machine by Philips

Brand news: A revolution in Israel and the brand’s new vision

A new year, a new vision: The brands launching perfumes in both feminine and masculine versions, the robotic vacuum cleaner, yogurts that bring Greece to the table, and beer with a German atmosphere.

&Other Stories

Say goodbye to your tired facial skin

We set out to test, on our own faces, treatments that are supposed to bring back the glow, cleanse, lift the jawline, and tighten the neck.

Hava Zingboim

DNA of a fish instead of botox? The Korean treatment that promises wonders

The Korean treatment that conquered Kim Kardashian and Jennifer Aniston has finally arrived in Israel. The innovative treatment is based on salmon fish DNA and promises natural skin regeneration.

REJURAN

Holiday travel essential: Yafa Maximov launches mini skincare set

A travel kit including three must-have products for vacation and daily routine – green tea cleansing foam, enriched moisturizer, and SPF 50 sunscreen.

Yafa Maximov's travel kit

Moisturizing series with hyaluronic acid

The French dermo-cosmetic brand, based on thermal water and active dermatological ingredients, launches a moisturizing series for all skin types combined with hyaluronic acid.

URIAGE

Right for fall: A-Derma launches a new series for irritated, red, and very dry skin

The skin becomes dry in this season, and especially during this time it needs external help. A new product line is trying to do just that.

A-Derma

Man, here are the perfumes and grooming products you will be happy to receive for the holidays

Facing Sukkot: A holiday gift for the man who doesn’t know what to buy for himself? Here are some recommendations for brand-new perfumes, luxurious gift sets, and a variety of delightful products.

Lior Raz in the new fashion campaign of Factory 54

Night cream that helps repair and strengthen the skin

The formula includes pure melatonin, an active ingredient that supports the natural repair of the skin during night sleep, hyaluronic acid, essential minerals, and vitamins B3 and E.

Vichy