Makeup

Huda Kattan faces backlash after reposting pro-Iranian regime video

Huda Kattan’s repost from TRT World of a pro-regime video has sparked outrage, leading to a boycott of her beauty brand and a deeper conversation about influence and responsibility.

Huda Kattan attends the Sephora x Huda Beauty – Pink vs Peach KSA at Sidra Arts on January 16, 2024 in Riyadh, Saudi Arabia.
Gucci

7 items we loved this week

Mango

7 items we loved this week

Demi Moore for Kerastase

Demi Moore named Kérastase Global Brand Ambassador


What’s the connection between a beauty brand, a New York diner, and Kiryat Bialik?

The international makeup brand Maybelline New York is opening its first-ever pop-up in Israel at Ofer Krayot Mall, designed in the style of an American diner. Get a sneak peek!

 Illustration: Maybelline's pop-up at Ofer Krayot Mall

Brand news: Fashion that respects the Earth

Makeup collection for a luxury brand, an expanding series, facial cleansing, the brand that brings clinic-level treatments home while also caring for mature skin, and more new products.

 Marccain

The surprise box returns: Products worth NIS 2,500 - for next to nothing!

Beauty brands are bringing the Christmas and New Year’s vibe straight to the nearest pharmacy shelf. Experience mini products that fit into any bag—without committing to full sizes.

 Estée Lauder

For the first time ever: Maybelline chooses Frida Uziel for campaign

The social media star will lead Maybelline New York's digital campaign, her first beauty campaign, launching next month. "Makeup lets us choose who we want to be and unleash our imagination."

 Frida Uziel, Maybelline New York Campaign

Best highlighters of 2024 in Israel

The following products were ranked by their shade options, application, and overall appearance.

 Illustrative image of a woman applying highlighter.

Rivka Bodenheim: Getting Jerusalem’s brides and grooms ready for their big day

Jerusalemite of the week: Brides and grooms alike want to look their best, and makeup artists like Rivka Bodenheim help them do just that.

 Rivka Bodenheim.

We tried Dolce & Gabbana’s new makeup collection

The luxury Italian brand presents a new collection of 11 premium products, featuring natural ingredients and timeless Italian tradition.

 Dolce & Gabbana

Private booths and exclusive products: Cosmetics brand opens store

With an investment of over NIS 1M, the new Ofer Ramat Aviv store features private makeup booths, advanced matching technology, exclusive products, and 3D-printed design.

 IL MAKIAGE Store at Ofer Ramat Aviv Mall

The legendary Italian beauty brand lands in Israel

Dolce & Gabbana's iconic makeup collection debuts in stores nationwide.

 Dolce & Gabbana

New on the shelf: Fresh products for nostalgic flavors and sustainable home solutions

Indulge in nostalgic flavors with Bazooka-flavored chocolate milk, vegan sorbets, and stylish home storage options crafted from recycled materials.

 A happy shopper