Hasbara

Israel Katz and the Likud are ‘boom-boom-booming’ politics away – opinion

Regardless of who is competing in Israel’s upcoming elections, what must remain a top priority is to keep an eye on which politician intends to do what with the power bestowed upon them.

Defense Minister Israel Katz and other coalition lawmakers attend a ribbon-cutting ceremony for the re-establishment of the settlement of Sa-Nur, in the West Bank, April 19, 2026
Former UN ambassador Gilad Erdan at a press conference in Tel Aviv announcing the establishment of a new right-wing party under his and MK Yuli Edelstein's leadership ahead of the upcoming general elections, August 6, 2026.

Israeli gov't abandoned PR war, needs ‘army of hasbara’ led by ‘chief of staff’ - interview

AMERICANS HAVE been drinking the anti-Israel Kool-Aid for years not knowing it was part of a well planned and executed influence campaign.

Mazal tov: Israel finally joined the cognitive war - opinion

Prime Minister Benjamin Netanyahu and Defense Minister Israel Katz seen in the Knesset plenum, December 16, 2024

Taiwan has the playbook Israel needs to win the eighth front - opinion


Inside Israel’s ‘Esther Project’: Justice Dept. filing exposes secret influencer PR campaign

The filings reveal that a firm called Bridges Partners LLC has been hired to manage an influencer network under a project code-named the “Esther Project.”

Israeli Prime Minister Benjamin Netanyahu arrives to the courtroom at the District Court in Tel Aviv, in the trial against him, October 15, 2025.

Parashat Nitzavim: Isaiah on 'hasbara'

If Israel raises its voice with confidence and persistence, its light will break through, its righteousness will be seen by the nations, and its glory acknowledged even by kings.

 SCRIBES FINISH writing a Torah scroll.

André Lajst of StandWithUs Brazil on Israel advocacy and public diplomacy

Executive director André Lajst explains how StandWithUs Brazil engages Portuguese speakers worldwide on Israel, antisemitism, and the Israeli-Palestinian conflict.

JPost sits down with André Lajst.

Explaining Israel's actions in Gaza is pointless - this is why - opinion

Hasbara is reactive: If Israel does something and the world criticizes it, the government’s response is to counter with effective hasbara.

Foreign Minister Gideon Sa'ar holds a press conference in Jerusalem, July 16, 2025

Zionists must get up and defeat the ‘silent intifada’ - opinion

Instead of wallowing in self-pity, Zionists should reconceptualize their approach.

PRO-ISRAEL counter-demonstrators gather amid protesters in support of Palestinians on the University of California Los Angeles (UCLA) campus last year. Let’s learn from Zionism and US Jewish history, reframing and transcending, urges the writer.

Hundreds of int'l delegations to visit Israel to combat anti-Israel narratives

The initiative, which will see the inclusion of over 5,000 participants overall, is being led by the Foreign Affairs Ministry and Minister Gideon Sa'ar.

Brazilian delegation arrives in Israel to help fight anti-Israel narratives.

Israel will always be in a never-ending PR battle - opinion

Public diplomacy in Israel has been an issue that no one has known how to handle successfully.

A GIRL holds a hand fan that reads ‘Free Palestine’ during a recent protest in Valletta, Malta.

Yoseph Haddad's lawyers refute gun fired during road rage, claim self-defense, racist assault

According to Israel Police, "a report was received about a brawl between drivers on a road in Jaffa, during which sounds of gunfire were heard—no injuries were reported."

 YOSEPH HADDAD is an Arab-Israeli advocacy activist and CEO of the Together Vouch for Each Other organization.

The narrative, no less than the nukes: Has Israel become a pariah or saved the world? - opinion

Just like at this war’s seven military fronts, the battle over the narrative is one that Israel cannot afford to lose.

NO CONTEXT to Israel’s protection of a small minority: Druze reunite with long-lost relatives near the Syrian border.

Combating hate on campus: US student leaders visit Israel

Students stand where terror struck, listen to the voices of residents, soldiers, survivors of terror and their families, and walk through towns scarred by war.

 Pro-Israel students visit Ancient Shiloh.