Cosmetics

Limited beauty edition in honor of Hello Kitty’s 50th birthday

Makeup brushes, a bag, a clip, and a tabletop mirror designed with the Japanese icon: A festive capsule collection combining nostalgia, design, and everyday functionality.

MILUCCA and Hello Kitty
Demi Moore for Kérastase

Brand news: Demi Moore’s new role and who is the woman in red?

SHISEIDO BIO-PERFORMANCE MICRO-CLICK CONCENTRATE.

Shiseido’s new treatment promises clinic results – at home

Facial pigmentation treatment, illustration.

Spots on the face? Veteran cosmetologist explains which treatment really works


Brand news: Jewelry for lovers and a scent from Venice

Kylie Jenner does it again, the expanding clinic, from springs to skin, the winning trio celebrates, the winning concealer, Japan as inspiration, chocolate for lovers, not just a hamburger, and more.

Supple kiss lip glaze

The soul friends who founded an iconic brand in Paris – and now it’s in Israel

Brand news: The makeup brand creating buzz, the perfect makeup removal, kitchen tools that make you want to cook, the pizza making Aliyah, a morning by the sea, and many more.

NYX Professional Makeup

7 items we loved this week

We couldn’t resist: We found shorts like Zoë Kravitz’s for just NIS 79.

Terminal X

Anne Zivi to lead a major NIS 3-million campaign for French cosmetics brand

The social media personality has been chosen to lead the launch of the French brand URIAGE in Israel - and this massive budget makes her one of the highest-paid ambassadors in the cosmetics industry.

Anne Zivi, URIAGE Ambassador

The French brand known across Europe is finally arriving in Israel

Dr. Samuelov launches the French brand URIAGE in Israel with a NIS 3 million campaign. With 30 years of expertise, it uses Alps thermal water rich in minerals and is backed by 17 patents.

The French dermo-cosmetic brand URIAGE

A product for nail recovery after gel polish removal

Many women in Israel are stopping the use of gel polish and require nail recovery. A new product offers to help them, at home and at an affordable price.

 essie

Tomato, banana, and peanut butter: Skincare products with supermarket shopping list ingredients

Everything you need to know about the most fascinating trend in the beauty world, plus some recommended products.

 Cosmetic products with unique ingredients

7 items we loved this week

We're back to routine and have already managed to refill our shopping cart: A top and skirt-shorts set from Alo Yoga featuring a touch of the new light blue shade, and 6 more new items.

 New items we loved this week

Khloé Kardashian details her cosmetic procedures in response to speculation

She confirmed she's had a nose job, fillers, Botox, and laser treatments, and denied undergoing a facelift or neck lift.

 Khloé Kardashian details her cosmetic procedures in response to speculation.

We found a brow gel that keeps the eyebrows in place

We tested new pencils and gels that promise order, logic, and control, at least in this small chaos, for anyone looking for natural, lifted, yet drama-free brows.

 A woman using an eyebrow pencil