L’Oréal Israel launches refill campaign with Super-Pharm for International Refill Day
The campaign includes online discounts, pop-up complexes in Tel Aviv and Haifa, and a Kantar survey showing Israeli consumers are most motivated by savings.
consumerism
Yeruham to build NIS 6m lion-themed public playground
Max Brenner launches: A sweet gift collection for education teams at the end of the school year
ChatGPT will soon undergo a massive upgrade and become a "super-app"
Microsoft introduced Project Solara: Operating system for wearable AI devices
Microsoft introduced a new operating system for wearable artificial intelligence called Project Solara, showcasing a connected smart employee badge powered by AI that you can speak to.
Yossi Shitrit and Haim Cohen arrive at IKEA, and the dishes are at an affordable price
Chefs Yossi Shitrit and Haim Cohen are joining forces with IKEA to launch chef meals at IKEA prices. On the menu: A casserole dish in red wine, sea bass filet, and a refreshing Lalique salad.
Food news in a summer edition
Burger and fries meal for 4 for NIS 109, a dumpling pop–up from the Silk Road, and also – Skinny Pasta turns into a real store.
Tired of driving in circles around Ben Gurion Airport? This is the new, free solution
Picking up a passenger at Ben Gurion Airport? Now you can wait for them in a dedicated parking lot free of charge for the first hour, without risking traffic safety or receiving a fine.
Electric car like an F-16: Lexus RZ updated with longer range and steer-by-wire system
Electric Lexus RZ facelift adds extended range and aircraft-style steer-by-wire yoke steering. How does it drive, and why is Japan’s EV finally challenging Chinese rivals in markets today.
Refined tableware: Plates designed especially for the luxurious sushi restaurant in Tel Aviv
To mark its 12th anniversary, TYO has launched a unique collection of handmade ceramics inspired by Chef Yama San. Developed over a year and a half, the pieces are now available for public purchase.
After years without a branch in the north: Long-standing swimwear brand arrives in the Krayot
Israeli swimwear brand Gottex opens a new store in Kiryat Ata, its only dedicated branch in northern Israel, offering the full summer collections.
The king of vegetables returns: Three winning eggplant recipes
Eggplant is a truly treasured ingredient. This time, I chose three recipes based on the vegetable that warmly embraces every cooking method.
Coming soon to Tel Aviv and Herzliya: Wireless charging for electric scooters
Elssway from Tel Aviv has developed a system that charges electric vehicles without cables or the need to replace batteries. The first scooter-sharing operator will launch it soon.
Summer hits the shelves: The products set to shake up your summer
From yuzu and coconut-flavored coffee to cereal bars and refreshing summer drinks: We’ve gathered all the new launches hitting the shelves just ahead of summer.
