Nefesh B'Nefesh

Sally Reidman came to Israel with a massage table - and built a healthcare empire

Born in Pennsylvania in 1949 to Holocaust survivors, Sally grew up with her mother in California and studied psychology at California State University.

Sally Reidman.
Representing Jewish day schools from New York, New Jersey, Florida, Texas, Maryland, Washington State, and Toronto, the fellows include department chairs, school administrators and educational leaders

Nefesh B'Nefesh launches fellowship to strengthen Israel education in North American schools

DJ Raphi entertains the kids, leading them through fun dance moves set to catchy music.

'Go big and go home': North American families make aliyah in the shadow of war

Making aliyah was a lifelong dream: Alex and Arielle Sabol with children Romi and Libi, from Brooklyn, NY.

A summer of new beginnings


Over 300 olim attend community fair in Tel Aviv to connect with local support networks

457 new olim from the United States and Canada moved to Tel Aviv–Yafo in 2025 — a rise of more than 45% over three years.

Tel Aviv community event

Nefesh B’Nefesh launches ZEI Fellowship for Jewish High School Educators

New Israel curriculum and fellowship for North American Jewish educators aims to shape the next generation of informed Zionist educators and leaders.

Nefesh B’Nefesh’s Zionist Education Initiative

Mamdani sought input from NY Jews before condemning pro-Hamas protest, NYT reports

Mamdani's criticism was in response to an anti-Israel protest held on January 8 against a Nefesh B’Nefesh event aimed at providing information to those considering aliyah.

New York City Mayor Zohran Mamdani pictured during his first day in office, January 1, 2026.

Aliyah: A wedding postponed, a dream fulfilled

When the sudden onset of the 12-Day War with Iran grounded the NBN flight, her other, previously purchased ticket enabled her to secure one of the scarce rescue flights leaving the US.

 Shira Sedek Ben-Zekhariah arrives at Ben-Gurion Airport, June 26, 2025.

At Miami Conference, Nefesh B’Nefesh says aliyah is about building life in Israel

Tony Gelbart tells the Jerusalem Post that aliyah from the US is driven by opportunity, Zionism, and impact despite global tensions.

Tony Gelbart ,Co-Founder and Chairman Nefesh B’Nefesh.

Nefesh B’Nefesh hosts largest Israel fair for gap year students

600 young adults gathered in Jerusalem to explore pathways to long-term life in Israel

Nefesh B’Nefesh’s held its largest Israel Fair with 600 gap year participants in attendance

Anti-Israel activists cancel NYC Nefesh b'Nefesh protest

PAL-Awda justified the cancellation, asserting that their announced protest had forced NBN "into the shadows" with a strict vetting process.

Demonstrators attend a pro-Palestinian protest on the day of the two-year anniversary of the attack on Israel by Hamas, in New York City, US, October 7, 2025. REUTERS

Aliyah event protest is the first real test for Mamdani administration - analysis

This demonstration will not only be the first major pro-Palestinian protest in NYC since Mamdani took office, but also follows a similar protest in November that shocked NYC.

Zohran Mamdani looks on at Old City Hall Staion on the day he is sworn in as mayor of New York City, New York, US, Thursday, Jan 1st 2026.

Anti-Israel activists plan protest against Nefesh b'Nefesh Aliyah event in New York City

"It is our duty to confront the pipeline of settlement and Zionist colonial expansion that is taking place in our own neighborhoods," PAL-Awda said in Instagram post.

An anti-Israel protest in New York City. Ilustrative.

Nefesh B’Nefesh Chairman to discuss streamlined pathways to Aliyah at JPost Miami Conference

Due largely to the work of organizations like Nefesh B’Nefesh the aliyah process has been significantly transformed over the past two decades.

Tony Gelbart, Co-Founder and Chairman of Nefesh B’Nefesh