Marketing

Good genes, good profit: American Eagle profits surge after controversial Sydney Sweeney ad

US President Donald Trump spoke up in support of Sydney Sweeney as controversy surrounded her latest ad.

Sydney Sweeney poses during the Met Gala, an annual fundraising gala held for the benefit of the Metropolitan Museum of Art's Costume Institute with this year's theme 'Superfine: Tailoring Black Style,' in New York City, New York, U.S., May 5, 2025.
 Nyga Chef FOR HOME

When marketing meets design: The kitchen as an emotional and branding arena

Thinking of using an SMM panel: Here is what you should know first!

Tariq Khatri’s quiet revolution: Redefining digital marketing with precision and purpose


ZENLIFE enters Asia: “One of the most promising markets”

The local company that distributes chocolate-coated vitamins is expanding to the Far East: “Zenlife offers an indulgent approach to vitamin consumption and combats the phenomenon of ‘pill fatigue’."

 Zenlife

Kobi Oz received a new and surprising role at a major real estate company

Musician Kobi Oz and Olympic athlete Raz Hershko were chosen to lead the marketing campaign for the OLAM project by Shikun & Binui Real Estate in Or Yehuda.

Avishay Kimeldorf, Dan Moyal, Raz Hershko and Kobi Oz

What is a Stranger Things star doing in a commercial for the Israeli company?

Fiverr launches a new campaign for its new AI platform - Fiverr Go - starring Brett Gelman, star of the hit series Stranger Things.

 Fiverr's new campaign

How to collect zero-party data using lead funnels


The best tools for growing your social media accounts


The rise of influencer marketing in China


Business data company Lusha acquires Israeli startup Novacy

This move aims to add call analysis capabilities and transform Lusha into a comprehensive end-to-end sales intelligence platform.

 Uria Franko, Or Biderman and Yair Giwnewer

TikTok shopping and designer dining: 5 trends shaping 2025 marketing

From sports investments to online trust issues: The Wall Street Journal highlights trends set to shape social networks and marketing in 2025.

Tiktok

Guide: How to shop smarter on "Black Friday"

For Black Friday, we gathered tips to help you manage your spending wisely amid misleading promotions.

 Shopping

Alan Rosenbaum: Straddling both sides of the journalism line

Behind the bylines: Sponsored content is undoubtedly important in journalism, though it is, at the very least, written by journalists in cooperation with the clients. Alan Rosenbaum exemplifies this.

 Alan Rosenbaum.

Internet advertising

Discover the power of Internet advertising and website promotion for business owners in this comprehensive article by Seo-up.

 Internet advertising