Lifestyle

Breaking the market: Factory 54 invests NIS 30M in its flagship complex at Ramat Aviv Mall

Owner Roni Irani told Maariv: Not all of the investment is from his own pocket and it is a calculated risk. Despite challenging times, he says there is always demand for shopping and growth.

Factory 54 at Ramat Aviv.
41ZERO42 – Exclusive at Via Arkadia.

Touches of color on a calm base: The trend leading spring

Men’s fragrances.

Version updates and new scents: What’s new in the world of men’s fragrance

“An overview of leading hair transplant clinics in Turkey based on transparency, experience, and clinical approach.”

Top 10 hair transplant clinics in Turkey — 2026 industry review


A moment for ourselves: The balcony becomes a sanctuary of calm and breath

Ahead of Passover, the balcony takes on a new meaning: A personal space where one can pause, breathe, and enjoy the outdoors without losing privacy, with greenery and layered heights creating depth.

Balcony, Carcom Landscape Design.

ROBA Coffee – Leading the journey to connect the most appreciated coffee values

“Connecting Robusta and Arabica into balanced coffee experiences that honor each bean’s identity and create harmony through blending.”

After a period we all wanted beauty – Israel’s top fragrance chain opens in the North

BEYONDSKIN by Lilit Cosmetics opens its fourth branch at Ofer Hakiryon Mall – bringing for the first time to northern Israel more than 20 of the world’s most coveted fragrance and beauty brands.

BEYONDSKIN new store, Ofer HaKiryon Mall.

How food becomes an anchor of stability in stressful times

In times of uncertainty, the body mobilizes to cope. Finding comfort in food is natural - what matters is avoiding guilt and choosing foods that truly support you.

Proper nutrition even during times of stress.

Achva introduces exclusive halva inspired by Dubai sweets

Limited edition halva with chocolate & pistachio at NIS 21–25. Also: New Korean ROUND LAB at Super-Pharm, Carolina Herrera perfume, Prinir canned corn, and more.

Dubai Chocolate.

Not just Matza and wine: How to turn the Seder table into a design experience

Especially when celebrating on a smaller scale, invest in little details: Fruits, vegetables, modern materials, and styling tricks for an intimate, unforgettable table.

Naaman – Ceramic Serving Ware, Sandar Series.

Ahead of Passover: Israelis spend around NIS 250 on a gift

Swish launches a new Passover campaign emphasizing small gestures of appreciation. Israel’s gift market is worth billions, with clear preference for gift cards.

Swish Campaign Image.

Touches of nature: The trend arriving just in time for Passover

Ahead of Passover, the floral trend returns to homes - this time with a more balanced approach: Less clutter and more harmony, combined with advanced finishing technologies.

Calm Florals, Via Arcadia.

Following your own path: The source of energy we need to live happily

Living according to our true nature preserves energy and brings happiness, while inauthenticity drains it.

Ahead of Passover: Home design sales with discounts of up to 70%

Ahead of the Passover holiday, home design chains and studios are offering discounts of up to 70% on rugs, textiles, and accessories – an opportunity for a quick home upgrade without renovations.

ELLA DECOR Bedding.