Electra

Electra

The air conditioning revolution in Israel

Electra’s revolution: VRF air conditioners, the most advanced technology in the air conditioning market, are increasingly replacing wall-mounted and mini central air conditioners.

 In recent years, we have witnessed a new revolution in the air conditioning world
 Electra celebrates 80 years

Electra celebrates 80 years – launching summer 2025 with a return to the iconic orange

 Israeli company Elecrta's summer 2025 kickoff event, at Expo Tel Aviv.

Israeli firm Electra brings orange back to its marketing for summer 2025 campaign

How to prepare for watching Euro matches with friends at home


Israeli company Electra to light up new JFK terminal

Electra's subsidiary, Gilston, wins $98 million contract for lighting system installation in JFK's Terminal 1, part of a $19 billion airport upgrade project in New York City.


Failure of Seven Eleven brand in Israel: Steps to reduce chain activity

Electra Company, franchisee of Seven Eleven convenience stores, reported a reassessment of the business model and potential chain activity reduction in Israel.


7-Eleven to close down in Israel just 1 year after launching

According to reports from Electra, the company has begun 'significant steps towards closing down activity of 7-Eleven.

 The opening day of the branch in Dizengoff Center. Electra hoped to open dozens of stores in 3 years.

Electra Power to Provide Dan Hotels with Green Electricity for 10 Years

Under the deal, Electra Power will provide Dan Hotels with green electricity from renewable sources, covering 75% of their electricity needs for a decade, in a deal valued at NIS 300-350 million.