Beauty

Orivelle reviews: Why is Orivelle Nail Fungus Pen trending in The United States?

“This is a well-formulated botanical nail care product with a thoughtful delivery mechanism and a sensible ingredient profile. It is not a clinical treatment and should not be presented as one.”
Parfois

Here are the 7 items we loved most this week

Christian worshippers take part the Easter Vigil at the Our Lady of Perpetual Help Chaldean Catholic Church in Arbil, the capital of the autonomous Kurdish region of northern Iraq, on April 4, 2026.

"Never been happier": He built a $3B makeup empire—now he’s choosing the collar over couture

PUMA

Brand news: Who landed from Brazil and a 360-degree fashion experience


Jelly primer with niacinamide and 24–hour hydration

The new product promises to blur pores, extend makeup wear, and give the skin a smooth, fresh, and radiant look, with a lightweight formula without silicones.

Maybelline New York

Super-Pharm launches new Korean brand B:Lab with matcha soap

Korean skincare brand B:Lab launches balanced formulas at NIS 39.90–49.90. Also: Romantic magnetic bow clips, Hawaii’s Magic Garden, Lierac’s new serum, and Caribbean Tropical.

B:Lab.

What do you do with the hairs that grow on women’s chins?

Many women over the age of 40 report the appearance of stubborn hairs in the chin area. Why does this happen and how can it be gotten rid of? An expert explains.

This is a real biological phenomenon that affects millions of women during menopause

A new beauty collection inspired by a film from the worlds of K-POP

The Korean skincare brand ANUA is launching a new limited edition in collaboration with the talked-about Netflix film "KPop Demon Hunters".

ANUA

100 times faster: L’Oréal and NVIDIA are transforming the beauty industry

The L’Oréal Group is expanding its partnership with NVIDIA to create an advanced artificial intelligence engine for the development of skincare and beauty products.

Development of skincare products using artificial intelligence.

Double-sided lip gloss for a defined and precise lip look

With a formula rich in moisture and a soft, buttery texture that does not dry out the lips, here is the double-sided lip gloss for a bold lip look.

Double-sided lip gloss by BeautyCare

Advanced HOKA Shoes, Kleenex for allergens, and a smart bottle – everything new on the shelf

HOKA Mach 7 shoes, Nimrod children’s sandals, Matrix hair restoration series, Kleenex allergy tissues, ASOBU smart bottle, Dr. Miri Lalush skincare kit, and the Hungarian skincare brand Omorovicza.

Hoka Mach 7.

The spray that gives glowing skin within seconds

Keren Bartov launches a new hydration spray that combines active ingredients to improve the appearance of the skin and offers radiant refreshment and ease of use anytime and anywhere.

Keren Bartov with the Hydration Glow Spray

New mascara that promises dramatic length

The makeup brand L'Oréal Paris is launching a new mascara that promises to lengthen lashes by up to 5 millimeters and create a defined and lifted look.

L'Oréal Paris

Egoz Hakfar launches chop stick premium Asian series in Israel

Egoz Hakfar CEO brings noodles, sauces and Asian ingredients for NIS 4.80–27. Also: ASICS 20g running shoes, Molecule 01 perfume, biotech PDRN series, spring fabric softener, and more.

Chop Stick Egoz Hakfar.