Dr. Flex, the comfort brand that built its reputation on orthopedic footwear, is launching a new Spring–Summer 2026 flip-flop collection that aims to prove comfort and refined design can go hand in hand. The flip-flops are made from EVA, a lightweight and flexible material that reduces their weight to about 100 grams only. The design is minimalistic, and the collection comes in five colors: Green, baby pink, yellow, and the classic white and black. It is suitable for anyone looking for flip-flops that remain comfortable throughout the day while still looking good.
Price: NIS 199
The Magnum series continues its double-layer line with a new summer flavor: Raspberry. The ice cream is built in layers – vanilla ice cream, tangy raspberry syrup, and a milk chocolate coating. The raspberry’s acidity does a good job balancing the sweetness of the chocolate. After forest berries and cherry, raspberry is a logical addition to a series that Israelis love. A simple summer ice cream that does exactly what it promises.
Price: NIS 6.70–16.90
Weleda, a brand we highly appreciate, is launching a new booster series with an original idea: Instead of one cream trying to solve everything, a few drops of a targeted booster are added to your regular cream depending on what the skin needs that day. There are six options in the series: Hyaluronic acid for dry days, vitamin C to tighten pores, omega for intensive nourishment, a pigmentation serum, a bronzing booster for a natural sun-kissed look, and an anti-aging serum. You can combine several boosters or use just one. A skincare routine that adapts to the skin on any given day rather than being locked into a fixed formula.
Price: NIS 129.90
Nespresso continues to surprise with limited and interesting editions. This time it is a French lavender–vanilla decaffeinated blend. The base consists of Arabica beans from Brazil and Colombia, and the lavender and vanilla do not overpower but complement the coffee. The Vertuo blend is designed for preparation with milk: Hot – for a creamy experience, cold – for a refreshing summer drink. In both versions, the taste is excellent and not heavy.
Price: NIS 32.20
a homemade burger meal often runs into a common problem: Supermarket patties don’t reach restaurant quality. Moses Shop tries to solve this with a DIY kit for four people: Restaurant-quality beef patties, fresh buns, half a kilo of fries, and brand sauces of choice. The format is suited for a family meal that requires no real cooking: Open, prepare, eat. The concept is not unique to Moses – many restaurant chains worldwide do it – but in Israel it is still less common. At NIS 109 for four people, including all sides, it works.
Price: NIS 109 (for four diners)
Campus is launching a thermal cup that tries to do two things: Keep your drink at the desired temperature and play music at the same time. The speaker is built into the bottom of the cup and connects via Bluetooth. The cup itself is made of stainless steel with a double wall and keeps heat for up to four hours and cold for up to six hours. The capacity, 900 ml, is larger than usual, which suits people who take it for walks or workouts. The question is how many people actually need a speaker in their cup, especially in the smartphone era, but it is definitely a cool gadget.
Price: NIS 68
Strauss is expanding Danone’s Crunch series with Crunch Puffs dessert: Yogurt with large cereal balls coated in chocolate. The idea has worked for years: The contrast between soft yogurt and crunchy coating, only this time the balls are larger, enhancing the crunchiness in every bite. Not a revolution, but for loyal consumers of the series it is a welcome addition.
Price: NIS 5–9
Liat Omrad Zore’a, psychologist and CBT therapist, is launching a home version of a kit she originally developed for therapists and schools. Parents do not always know what to say when a child is afraid, and tools used by professionals in clinics are not always accessible at home. The kit includes a shared workbook for parent and child and a detailed guide for parents, based on CBT principles – an approach that treats anxiety. It starts by naming and visualizing the fear, and continues with small, gradual tasks that build a sense of capability. In a period where many children deal with anxiety due to the security situation alongside everyday fears, this seems like a needed solution.
Price: NIS 189 at launch, available online